Leadership & Advisory
For more than 20 years I have founded and led businesses across fashion, lifestyle, creative industries and technology. Today I put that experience to work for business owners, founders, boards and leadership teams.
Some engagements are executive mandates or board appointments, others are advisory relationships or defined assignments. Each one starts with a conversation about what the business needs.
Executive Leadership
Interim and fractional C-level leadership for businesses at a decisive moment — when there is a transformation to drive, a leadership gap to bridge or a new direction to set.
Who it’s for
Owners, boards and investors in fashion, lifestyle, creative and consumer-facing businesses, and the technology companies that serve them, looking for leadership through growth, repositioning or change.
What I bring
More than 20 years of founding and leading companies, including building Tomorrow Management into an international creative business and co-founding BetterChoice. Executive responsibility for direction, commercial results and teams across creative, commercial and technical disciplines.
Typical formats
- Interim C-level leadership
- Fractional executive role
- Executive transformation mandate
- Defined leadership assignment
Strategic Advisory & Board Roles
Independent counsel for founders, business owners and leadership teams on where the business goes next — and, for selected companies, a formal seat at the board table.
Who it’s for
Founders and owners of growing businesses, leadership teams facing decisions on growth or direction, and boards looking for an entrepreneurial, brand and technology perspective.
What I bring
An outside perspective shaped by building and running my own companies: commercial judgement, an understanding of brands, and a practical view of how technology and changing consumer behaviour create new opportunities.
Typical formats
- Ongoing advisory relationship
- Strategy sessions and workshops
- Sparring ahead of key decisions
- Non-executive board appointment
- Advisory board
Business & Brand Transformation
Defined assignments with a clear scope, for businesses that need to reposition, develop new commercial ground or organise for change. This is where the four disciplines that run through my work — business, brand, innovation and people — come together.
Who it’s for
Brands and companies in fashion, lifestyle and the creative industries ready to sharpen their positioning, open new revenue or put new technology to work.
What I bring
Hands-on experience in brand strategy, creative direction, partnerships and commercial development — from growing The Comarché to 130 brand partners in its first year to international creative productions for global fashion and lifestyle brands.
Typical formats
- Brand positioning projects
- Commercial and go-to-market development
- Innovation, AI and new business models
- Organisational change
Leadership Coaching & Mentoring
Individual mentoring, executive development and strategic sparring for founders, business leaders and creative professionals.
Who it’s for
Founders, business leaders and creative professionals who want an experienced sounding board — through a new role, a hard decision or a period of growth.
What I bring
Two decades of recognising and developing talent in creative and commercial teams, combined with a coaching education and training in anthroposophical psychotherapy.
Typical formats
- One-to-one mentoring over a set period
- Executive development
- Sparring around specific decisions
- Support through role transitions
Conversations about where business is going next.
Available for selected talks, interviews, panels and conversations on entrepreneurship, leadership, business, branding and technology.
- Keynotes & talks
- Panels & moderated conversations
- Interviews & podcasts
Let’s shape the next chapter.
Tell me about your business and what you are considering.
Get in Touch